Keurig Coffee.
Thanking Healthcare Workers!
The Mission:
Keurig is a well-known brand specializing in coffee and beverage brewing systems. During the COVID-19 pandemic, healthcare workers faced unprecedented challenges and tremendous stress. Keurig was on a mission to share some caffeine (and love) to offer their support!
The Solution:
A custom-fabricated “Keurig Coffee Fueling the Frontline” truck traveling through Texas to distribute 21,000 cups of coffee to hospital staff—all in the thick of the pandemic!
Tour Source made it all happen quickly and safely. Plus Keurig received national media attention with this well managed experiential tour!
